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MONTHLY INSTALLMENTS AVAILABLE: UX/UI DESIGN REMOTE BOOTCAMP

Ajay Sharma

Why did Airbnb make Lottie open-source?

Animation has emerged as a powerful tool to captivate and engage users. From delightful micro-interactions to seamless transitions, well-crafted animations can elevate the overall user experience and leave a lasting impression. It’s no surprise, then, that companies are investing heavily in animating their digital products and services. One such company that has made a significant …

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Why Great UX Designers Make Awesome Product Managers

Product managers have a big job of understanding customers, coming up with solutions, and deciding how to build a product. While programmers code it and designers make it look good, product managers bridge business goals, tech needs, and what people want. Experienced UX designers have a leg up on this compared to just business folks. …

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The inherent difficulty in making B2B personas

While personas can help design many products, making accurate ones for large business software can be challenging. These apps serve big companies with complex jobs, teams, and always-changing needs. It’s hard to sum up this complexity with just a few sample user profiles. People at work don’t always fit neatly into profiles – their daily …

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Turning A Profit With Gamification

User loyalty is invaluable but hard to come by in today’s crowded digital landscape. With countless options vying for people’s attention, standing out and keeping users engaged long-term is a true challenge. However, companies are increasingly finding that gamification provides the secret sauce for user experience loyalty. Gamification involves incorporating game mechanics and reward systems …

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UX Is The Next Big Thing For E-Commerce In India

While the Indian e-commerce industry has grown tremendously over the past decade, fueled largely by aggressive discounting and marketing spending, the platforms have often lacked a strong user experience focus. Simple things like properly structured navigation, intuitive item searches, and smooth checkout flows were not prioritized. However, as the market matures, customer expectations are rising. …

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Quick Guide For Getting Buy-Ins From Stakeholders

As UX designers, we often deal with stakeholders from various technical and business backgrounds. It’s crucial to communicate our design thinking process and recommendations clearly to gain their support. Here are some key approaches: Communicate in Their Language Don’t assume stakeholders understand UX terminology. Explain concepts using their domain vocabulary. For example, instead of discussing …

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3 Ways To Make Case Studies That People Actually Reads

As any UX researcher knows, capturing insightful findings from user research projects is just the beginning. To truly facilitate improved design and gain stakeholder buy-in, your work needs to be presented clearly and compellingly. However, far too often, user researchers overlook the importance of packaging their results accessibly. This is where powerful case studies come …

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